The blue paper bags are everywhere. You see them on bikes and scooters through every street in town. For a restaurant owner, each bag represents a big chunk of cash leaving the kitchen. Thirty percent. That is a massive slice. If you sell a meal for sixty lei, eighteen lei just walks out the door. We at Praesto think it is time to talk about what a real Wolt alternative looks like.
Most owners think these apps are a partner. Yet, do partners usually take nearly a third of your gross revenue? It makes it almost impossible to scale up. You end up working more hours just to pay the app's fees. It's a treadmill. We talk to chefs who are just exhausted. They do all the work—the prep, the cooking, the cleaning—and someone else gets the lion's share of the profit. People are searching for a Wolt alternative that makes sense for the bottom line. The math just doesn't add up, you know?
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The shift is happening right now. We see it every day. Smart owners are moving toward systems where they own the customer relationship. A QR code on a table isn't just a piece of plastic. It is a direct line. When a guest scans it, they see your menu. They order. You get the money. All of it. No middleman holding your cash for a week. No extra hardware taking up space on your counter. You use your own POS. You use your own cash register. It just works. Simple as that.
When you use these delivery giants, you lose your voice. You don't get the customer’s email. You don't know what they like. You are just a kitchen in their catalog. Switching to a direct system changes that. You get the data. You get the insights. Plus, you get more Google reviews since the system asks for them after the order. It builds your brand. Not some tech company’s brand. That is the real value of a Wolt alternative. Taking back control.
You don't need fancy tablets. You need a system that works on the phones your staff and customers already carry. It's about being smart. If you are tired of the fee trap, try something different. No contracts. No hardware. Just your food and your customers. Keep your profits where they belong—in your pocket. It's your hard work. You should be the one getting paid for it.