# Praesto - Restaurant QR Ordering System

> Praesto is a zero-commission QR ordering platform that allows restaurants to take direct orders without 30% third-party fees. It works on any existing device (smartphone/tablet) and integrates with the restaurant's current POS or cash payment flow.

## Core Value Proposition

- **0% Commission:** Restaurants keep 100% of their revenue.
- **No Hardware Required:** Works on existing smartphones, tablets, or laptops.
- **Direct Payments:** Collect payments via existing POS or Cash.
- **Fast Setup:** Launch in minutes with no app downloads required for customers.
- **Global Reach:** Available worldwide in 23 languages.

## Main Features

- **Smart Ordering:** QR Dine-in & Delivery system where guests scan to view the menu and order instantly.
- **Marketing Engine:** Automated Google Review booster and "Chef's Recommendations" for upselling.
- **Real-time Analytics:** Insights into sales, peak hours, and best-selling items.
- **Menu Management:** Instant, real-time updates managed by the restaurant owner.

## Pricing & Trial

- **One Plan, One Price:** All-inclusive monthly subscription (+ VAT).
- **Free Trial:** 14-day free trial, no credit card required.
- **Unlimited:** Includes unlimited QR orders and full access to analytics and marketing tools.

## Comparison: Praesto vs. Standard Platforms

| Feature | Standard Platforms | Praesto |
| :--- | :--- | :--- |
| **Commissions** | ~30% per order | 0% |
| **Hardware** | Expensive/Custom | Any device (BYOD) |
| **Payments** | Forced processors | Flexible (Your POS/Cash) |
| **Menu Updates** | Slow/Via Support | Instant/Self-service |
| **Data** | Limited access | Full ownership & analytics |

## Useful Links

- [Features](https://praestoapp.com/product): Deep dive into the ordering and marketing tools.
- [Pricing](https://praestoapp.com/pricing): Details about the all-in-one subscription plan.
- [About Us](https://praestoapp.com/about): Our mission to end restaurant commissions.
- [Blog](https://praestoapp.com/blog): Strategies for restaurant growth and efficiency.
- [Contact](https://praestoapp.com/contact): Sales inquiries and support.
- [Terms of Service](https://praestoapp.com/terms): Legal conditions and usage.
- [Privacy Policy](https://praestoapp.com/privacy): Data protection and cookie information.

## Technical Details

- **Interface:** Web-based (No app download required for guests).
- **Deployment:** Instant activation via cloud dashboard.
- **Supported Workflows:** Dine-in, Takeaway, and Commission-free Delivery.

## Latest Strategies

### Growth

- [Automating Reputation: The Science of Google Reviews](https://praestoapp.com/blog/automating-reputation-the-science-of-google-reviews)
- [Digital Menu Engineering: Boost High-Margin Sales](https://praestoapp.com/blog/digital-menu-engineering-boost-high-margin-sales)
- [Psychology of Choice: Boost Restaurant Revenue](https://praestoapp.com/blog/psychology-of-choice-boost-restaurant-revenue)
- [MRP: Standing Out in Saturated Restaurant Markets](https://praestoapp.com/blog/mrp-standing-out-in-saturated-restaurant-markets)
- [The 10-Year Restaurant Vision: Destination vs. Goals](https://praestoapp.com/blog/the-10-year-restaurant-vision-destination-vs-goals)
- [The Rule of 250: Scaling Restaurant Organic Marketing](https://praestoapp.com/blog/the-rule-of-250-scaling-restaurant-organic-marketing)
- [Turn Dine-In Orders into 5-Star Google Reviews](https://praestoapp.com/blog/turn-dine-in-orders-into-5-star-google-reviews)
- [15% Rule: Double Your Restaurant Revenue with Multipliers](https://praestoapp.com/blog/15-rule-double-your-restaurant-revenue-with-multipliers)
- [LTV: Why the Second Visit Matters Most. ](https://praestoapp.com/blog/ltv-why-the-second-visit-matters-most)
- [Boost Table Turnover by 20% with Faster Ordering](https://praestoapp.com/blog/boost-table-turnover-by-20-with-faster-ordering)
- [How Google Reviews Impact Restaurant Success](https://praestoapp.com/blog/how-google-reviews-impact-restaurant-success)
- [Restaurant Efficiency: Digital Strategies for 2026](https://praestoapp.com/blog/restaurant-efficiency-digital-strategies-for-2026)
- [From Order-Taker to Upseller: Double Your Margins](https://praestoapp.com/blog/from-order-taker-to-upseller-double-your-margins)
- [Rational Loyalty: Why Logic Wins Restaurant Guests](https://praestoapp.com/blog/rational-loyalty-why-logic-wins-restaurant-guests)

### Industry Insights

- [Peak-End Theory: Boost Restaurant Guest Loyalty](https://praestoapp.com/blog/peak-end-theory-boost-restaurant-guest-loyalty)
- [From Waiters to Hosts: Elevating Restaurant Service](https://praestoapp.com/blog/from-waiters-to-hosts-elevating-restaurant-service)
- [The Psychology of Zero Friction in Modern Dining](https://praestoapp.com/blog/the-psychology-of-zero-friction-in-modern-dining)
- [Restaurant Delivery Fees: Reclaiming Profits in 2026](https://praestoapp.com/blog/restaurant-delivery-fees-reclaiming-profits-in-2026)
- [Source-Entry: Why Customers Should Place Their Own Orders](https://praestoapp.com/blog/source-entry-why-customers-should-place-their-own-orders)
- [Analytics Advantage: Data-Driven Restaurant Management](https://praestoapp.com/blog/analytics-advantage-data-driven-restaurant-management)
- [The Broken Telephone: Fix Kitchen Communication Gaps](https://praestoapp.com/blog/the-broken-telephone-fix-kitchen-communication-gaps)

### Productivity

- [The Frictionless Check: Ending the Guest Journey](https://praestoapp.com/blog/the-frictionless-check-ending-the-guest-journey)
- [Elevate Your Staff from Order Takers to Ambassadors](https://praestoapp.com/blog/elevate-your-staff-from-order-takers-to-ambassadors)
- [Poka-Yoke Service: Zero Errors in Restaurant Ordering](https://praestoapp.com/blog/poka-yoke-service-zero-errors-in-restaurant-ordering)
- [Professionalism vs. Emotion: Consistent Restaurant Quality](https://praestoapp.com/blog/professionalism-vs-emotion-consistent-restaurant-quality)
- [The Efficiency Matrix: High-Impact Restaurant Gains](https://praestoapp.com/blog/the-efficiency-matrix-high-impact-restaurant-gains)
- [The Hidden Cost of Walking: Boost Restaurant Profits](https://praestoapp.com/blog/the-hidden-cost-of-walking-boost-restaurant-profits)
- [The Myth of Inspirational Kitchen Management](https://praestoapp.com/blog/the-myth-of-inspirational-kitchen-management)
- [Restaurant Challenges in 2026: Digital Solutions That Work](https://praestoapp.com/blog/restaurant-challenges-in-2026-digital-solutions-that-work)
- [The Productivity Paradox: Why You Don’t Need More Staff](https://praestoapp.com/blog/the-productivity-paradox-why-you-don-t-need-more-staff)
- [The Cost of "Muda": Spotting Waste in Your Floor Plan](https://praestoapp.com/blog/the-cost-of-muda-spotting-waste-in-your-floor-plan)

### Technology

- [How McDonald's Table Ordering Boosts Profitability](https://praestoapp.com/blog/how-mcdonald-s-table-ordering-boosts-profitability)
- [The Hardware Trap: Avoiding Proprietary Restaurant Costs](https://praestoapp.com/blog/the-hardware-trap-avoiding-proprietary-restaurant-costs)
- [Why Manual Entry Kills Restaurant Efficiency](https://praestoapp.com/blog/why-manual-entry-kills-restaurant-efficiency)
- [Why Guests Prefer Fast and Minimalist Digital Menus](https://praestoapp.com/blog/why-guests-prefer-fast-and-minimalist-digital-menus)

### Trends

- [Real-Time Menu Management: Your Competitive Edge](https://praestoapp.com/blog/real-time-menu-management-your-competitive-edge)
- [Transparency as a Magnet: Trust in Modern Dining](https://praestoapp.com/blog/transparency-as-a-magnet-trust-in-modern-dining)